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Category: User Research

How to Overcome Project Management Reasons for not Including UX Research and Usability in the Project Plan

Overview We’ve all heard the same excuses. Depending on how long you’ve been a UX practitioner, you’ve probably heard the same excuses with each project you’ve been on. There are a handful of reasons why the project team doesn’t want to include proper UX research and…

User research, design sprints, and usability testing will give you a deeper understanding of your users and better design direction

Getting ahead of your user research Get ahead of your business by running a few UX design sprints. Not only will you learn more about your users, but you’ll also learn a lot about your business processes and use cases. You will feel confident and know…

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