Bruce Lee famously said, “Be water, my friend.” Though from martial arts, this wisdom holds immense value in UX research, strategy, and design. Water is adaptable, flowing around obstacles, filling spaces, and taking the shape of its container. It’s a powerful metaphor for how the…

In the fast-paced world of product development, the pressure to deliver results quickly can often lead to rushed decisions, wasted resources, and, ultimately, failure. But what if there were a way to make more informed decisions—whether to continue, pivot, or stop a project altogether—more quickly…

Summary  This article highlights the dangers of misusing qualitative research and long project timelines in UX and calls for a reevaluation of practices to ensure that resources are used efficiently and that businesses stay agile. Introduction In the realm of UX research, qualitative interviews are…

Summary This article discusses how I’ve integrated the Silicon Valley Product Group’s (SVPG) Product Operating Model (POM) into my UX consulting approach. The SVPG POM is a framework that helps product teams consistently deliver user value by fostering cross-functional collaboration, making data-driven decisions, and maintaining…

As a UX consultant, I’ve consistently seen how critical it is for businesses, products, and engineering teams to align with user needs. This alignment is at the heart of successful product development. Over the years, I’ve honed my approach to ensuring this alignment by leveraging…

In today’s fast-paced and ever-evolving business environment, having a clear, shared vision and strategy is essential for success. As a Product and UX leader, I’ve found that one of the most effective ways to cultivate this shared understanding is through workshops, which I call “workshopping…